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US rapper Snoop Dogg announced that he will launch his NFTs on the Cardano blockchain. He will do so together with Clay Nation, as reported from ZyCrypto.

The rapper, producer and actor generated quite a stir among his fans after the announcement of his arrival on the open source blockchain, a decision that seems to be followed by other rappers/influencers with millions of followers on social networks.

This is no ordinary collaboration: the singer incorporates one of the best non-fungible token artists, Champ Medici, and the idea is that it will give the token owner exclusive access to unreleased Snoop Dogg songs and other limited badges.

“Officially, Snoop Dogg and Champ Medici will be launching together with Clay Nation a collection of icons, unreleased songs and exclusive releases,” announced from Clay Nation’s official account.

Cardano, the NFTs and Charles Hoskinson

The announcement had a special detail: a video showing Charles Hoskinson, founder of Cardano, communicating with the rapper to collaborate on the blockchain.

Needless to say, the announcement of Snoop Dogg’s arrival at NFTs got the approval of the entrepreneurial founder of the blockchain platform.

The NFT project, called “Claymation,” was launched on Tuesday, April 5 and is already successful in terms of its listing.

The association with the blockchain is not the American rapper’s first contact with NFT.

Snoop Dogg already took numerous steps into the world of crypto and metaverse when he developed the Snoopverse in the video game The Sandbox.

He has also been encouraging the promotion of non-fungible music tokens for some months now and revealed plans to transform the recently acquired Death Row Records label into the first NFT label in the metaverse.

Charles Hoskinson, mathematician, and co-founder of Cardano. Hoskinson is also one of the founding fathers of Ethereum, along with Vitalik Buterin. | Source: Wikipedia.

Smart contracts: Cardano’s renewal

After a slow start since the inclusion of smart contracts in the blockchain, Cardano came to life in the last time.

Since this year, the blockchain’s LTV shot up more than 25.00 percent to u$s 300 million.

Not satisfied with the data, Cardano reported the achievement of reaching up to 4 million native assets issued on the blockchain.

“Remember when I predicted thousands of assets and decentralized applications on Cardano? Well, I was wrong, there are currently millions of native assets issued and decentralized applications are in the hundreds,” Hoskinson said at a conference.

The entrepreneur predicted that after Vasil’s fork, the network system would achieve “historic prices”.

He also assured that many of Cardano’s decentralized applications are waiting for the fork to be issued in the middle of this year to benefit from the pipeline. This would impact the TVL.

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